Sun Tran Commercial Wins ADDY Awards
Sun Tran's television commercial promoting the use of express service for commuters titled, "Marion and Kate," was awarded a Gold ADDY Award from the Tucson Advertising Federation. This award qualified Sun Tran to compete at one of 14 districts throughout the country, where the commercial was awarded a Silver ADDY Award.
Developed in collaboration with Scot Litteer of Litteer Films, the award-winning ad, "Marion & Kate" features unscripted testimonials from real Sun Tran riders promoting Sun Express service. This television spot was part of a rebranding campaign funded by the Regional Transportation Authority.
The ADDY Award recognizes creative excellence in the art of advertising, with gold being the highest level awarded.